- Branding
- Structural Packaging/POP
- 2015-2016
http://www.thedieline.com/blog/2017/10/26/bb
Unique design of the brand image, which includes logo, Packaging, retail elements, etc., of a pharmaceutical start-up, B+B, that celebrates the idea of sharing and helping others by donating a bottle of medicine to people in need when consumers buy their products.
The pill bottles are designed to appeal to female millennials, the target consumers. It is also very distinctive that it would easily stand out from the rest of the pharmaceutical products out in the market.
The logo, bottles and the heart-shape info tag together create a trustworthy, responsible and friendly brand image.
- Creative Director: Duncan Edwards
- Bottle Engineering & Design Enhancement : JMR Development